It has been said that a good visual image can be a tripwire for the emotions. A wise attorney wields that emotion as a tool to sway the jury and compel them to see the problem from a different perspective. Graphics by Cogent Legal help set you apart from the crowd and separate the signal from the noise. It’s time to make an impact.
For the layperson, medical terminology and verbiage can be nearly impossible to decipher. With Cogent Legal on your side, however, complex expert testimony can be translated into simple imagery that is easier for jurors to understand and process. For cases that involve an injury or illness, we start at the beginning with a patient’s medical records. We do a deep dive into the patient’s history, before and after the incident, and develop a comprehensive overview of the patient’s ailment(s). We work with DICOM files to create an understanding of the various medical complications resulting from the injury or illness—allowing us to build state-of-the-art, anatomically accurate graphics that your jury will be able to follow with ease.
Business litigation almost always involves massive amounts of documents. In these cases, our team has become very adept at combing through voluminous files to determine what is relevant, what is important, and what is most helpful for your case. We often begin with a timeline of events, which correlates the document trail with other events as they transpired over time. A timeline can be extremely useful in helping a jury to track information and patterns of behavior, especially in situations that developed over months and years. We can help visually distinguish between intentions and reality in all sorts of business disputes.
Our team has specific training and experience in architectural, engineering, and construction defect litigation. We work with experts and attorneys on these cases to create interactive documents and graphics that summarize vast amounts of information for your jurors and mediators to make the facts straightforward and easy to process. We generally begin by taking plans of the building, conducting laser scans, and administering drone photogrammetry to create a highly realistic and accurate 3D model that forms the basis for analyzing the case and developing your exhibits.
Graphics or demonstratives are used for employment litigation with an emphasis on visual storytelling. In matters concerning equal opportunity and pay, employees’ physical and mental well-being and safety, employer obligations, and workplace diversity, a well-crafted timeline can help you manage a series of events and emphasize those that are of greater importance to the overall story. Cogent Legal graphics can also help break up the monotony of tedious workplace grievances common in this type of litigation. We specialize in building interactive timelines of workplace events, document callouts, employment contracts, and harassment or discrimination disputes and allegations.
Different eyewitnesses almost always remember an incident differently, especially if they saw it from different angles. Keeping their stories straight and addressing the discrepancies at trial can be challenging. At Cogent Legal, we can create a highly accurate model of the scene and then demonstrate what each witness would have been able to see—or not see. This model helps the jury weigh the credibility and accuracy of each witness’s testimony. Our goal is always to help you present the most credible version of an event, in a manner that is straightforward and effortlessly understandable.
Real estate disputes can center on a range of issues, from contract disclosures to property lines and disagreements between neighbors or between a landlord and tenant. We can use drones and laser scanning technology to accurately depict a property’s layout, issues, topography, and geographic positioning relative to landmarks and other buildings. As in construction defect litigation, we can create timelines to show critical events, such as transfer of title, property repairs, complaints by tenants and landlords, and other issues. Whatever the issue, we are able to add compelling visuals to your case presentation.
"Tell me and I'll forget. Show me and I may remember. Involve me and I learn."
Getting started with cogent legal graphics
This is a common misconception that we hear with some regularity. While many attorneys may not consider themselves to be visual learners, they are clearly the exception, not the rule. In fact, it is human nature for a judge or jury to lose focus and grow weary over the course of hours of testimony. Our brains are hardwired and very adept at filtering out unnecessary information or “noise.” Studies have consistently shown, however, that people are highly stimulated by visual aids—making the use of a quality visual imperative if you are to maintain the judge’s or jury’s attention throughout your presentation and cause them to remember it long afterward. Ultimately, what drives the need for graphics in a case is not necessarily the underlying subject matter, but rather your audience’s need to see the facts and argument as well as hear them. In effect, every case today is a visual case.
Every kind! From the highly complicated to the most basic, we can do it all. We craft graphics for any type of case, from construction defect to criminal law. Our work products include 3D animations, architectural renderings, e-briefs, graphs, timelines, photography, videography, maps, and more.
This is a perfect scenario for a well-developed timeline of events. We can create an interactive timeline with photographs, documents, video, and other images embedded in the timeline. We can create this demonstrative in a digital form for presentation purposes, as well as creating a blow-up posterboard demonstrative for use in the courtroom.
Whether you need help crafting an opening or closing argument, creating demonstratives from scratch, or enhancing something that has previously been created, look no further than Cogent Legal. Our team of legal professionals has a wide array of litigation experience. With our team of in-house graphic designers and medical illustration artists, we provide a hands-on approach to working with both you and your experts. We strive to be conscientious about your budget and alert to the timing of your case. We’ve been in your shoes, and we’re here to help you present your case with confidence.
Absolutely not! You always want to augment what is spoken with a visual aid or two. Even a simple graphic will afford jurors something to look at and focus on while they are listening to what you are saying—a significant aid to retention and understanding. In a modern trial, it would actually be unusual not to introduce visual aids. Whether you yourself are a visual learner or not, you can communicate visually to your jurors with the help of our creative team, who specialize in crafting graphics for any audience.
From the first phone call or meeting, our attention is on you and your needs. We will come up with a strategy, a budget, and a timeline for getting your project completed. Sometimes, completing your project means working with your client, your experts, and other witnesses. We’re constantly collaborating with your team in developing a strategy for presenting your demonstratives and using them at trial to maximum effect. We’re always available for updates and will also provide updates to you as our work progresses.
Our company’s founder is a former trial lawyer and someone who thinks about issues of admissibility constantly. We want to be able to make sure your investment is protected from admissibility challenges so you get what you paid for.
There are two big issues with getting a jury to see your demonstrative graphics: (1) foundation and (2) notice to the other side. As to foundation of any diagram or animation, when you start with a laser scan, a judge can easily determine that the model is properly to scale. Secondly, the earlier you create the demonstratives and provide them to opposing counsel, the less likely you will get an objection for being “sandbagged” at the last moment with new evidence.
Our graphics tell a story from opening to closing. We’re constantly looking for ways to connect the jury with your case and its facts. We think about everything from color and font to the big picture, from the simple to the complex, to keep your jury constantly focused on what matters most to your case. Good graphic presentation is an ideal way to enhance the impact of your verbal arguments.
Our graphics speak for themselves in terms of their courtroom reach. Cogent Legal’s work product has been featured in some of the most high-stakes litigation across the country. We have been aiding prominent litigators to persuade effectively for more than a decade, and our results-driven business proves it. No case is too big, and no case is too small. We know some clients don’t necessarily need as much assistance, and we are able to work with any budget to deliver the graphics warranted for your particular case. Our professional references attest to the value and quality of our work product. Please contact us for more information.
Absolutely not. Even if working with a creative team is outside your comfort zone, our graphic designers are very familiar with working with lawyers and determining what their needs are. We pride ourselves on providing fast turnaround and accuracy of information—two qualities every attorney appreciates. Furthermore, we are able to take as much time with you as you need to help guide you through our creative process.
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